With the rising influence of social media, enterprises need to harness the massive opportunities to drive global conversations, influence brand image, understand their customer’s needs, and engage with active-prospective customers and partners in real-time. To enable successful entry and expansion in social media, Aikyne has created a suite of services that allow businesses to identify the most appropriate social media platforms for engagement-promotion and marketing of products and services. We enable organizations to attract followers and target organizations through effective social media marketing. We design effective, customized, and well-thought-out digital campaigns from the insights garnered through consistent audience monitoring and combining the same with an in-depth understanding of the organizations overarching social media and marketing strategies. Working in close collaboration with organizations globally, we have helped them compellingly position themselves on social media channels and helped drive tangible business outcomes.
When we started, it seemed unlikely that technology-led conversations will have this much traction on social media channels. It turns out that today social media has become the facilitator of new ideas and the forum for discussions on ground-breaking (as well as many controversial) discoveries and innovations in the world of technology.
The expectations from and aspirations for IT in the present age may never have been higher. Business leaders continue to expand on the role of IT support in business processes and a competitive environment beset with shaken industries and technology disruptions. One after the other, the latest waves of technology are now being acknowledged and adopted by innovators and early adopters alike.
Are you a leader still working through if digital technology is suitable for your business? Or has your company already embarked into a digital journey and is not yet yielding positive results? You are not alone!! Despite the seeming ubiquity of digital technology, a McKinsey survey (i) revealed, on average, industries are less than 40 percent digitized.
The days of IT being just a support function are over. Previously business transformations were leading to IT support tasks, whereas the opposite is happening at an accelerated pace in today’s world. In many cases, too little of IT’s resources go into business-differentiating activities. These are warning signs for the organization that views IT as just a cost center, and only a support function for the business.
